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KeyCrest

Real Estate Funnel for Property Listings

KeyCrest

Real Estate Funnel for Property Listings

Introduction:

KeyRest is a real estate brand that specializes in showcasing architecturally modern homes with high-end features and immersive visual experiences. The team needed a funnel that could reflect the luxury and design-first nature of their properties while offering easy scheduling for viewings and professional agent introductions.

We crafted a modern GoHighLevel funnel built around stunning visuals, clear communication of property features, and an agent-driven approach to engagement.

Project Objectives

  • Highlight property visuals with immersive gallery design
  • Add instant appointment booking for direct lead capture
  • Introduce agents with personal credibility sections
  • Display key features using quick summary blocks

Challenges Faced

  1. Lack of Interactive Visual Flow: Previous site design didn’t do justice to the high-end interior and exterior visuals — making premium properties look basic.
  2. No Direct Booking Functionality: Visitors had no clear path to set appointments or schedule viewings, leading to lost opportunities.
  3. Agents Not Properly Represented: Buyers couldn’t connect with individual agents, limiting the brand’s personal touch.
  4. Missing Feature Summary Sections: The platform lacked quick-glance summaries that buyers need to evaluate and compare homes easily.
Industry: Real Estate
Location: United States
Services: Funnel Design
Industry: Real Estates
Location: United States
Services: Funnel Design

Solutions Implemented

  1. Hero-Based Funnel Layout: Built a scroll-first layout with a bold hero banner that includes price tags, “View Property” CTAs, and immersive design angles.
  2. Gallery & Interior Views: Structured a visual carousel of interiors to showcase high-detail room design and modern features.
  3. Instant Appointment CTA: Integrated a “Make an Appointment Now” block that links to contact or call, improving lead-to-viewing conversions.
  4. Agent Profiles with Visuals: Displayed agents by name, photo, and designation — giving buyers real people to connect with.

Results:

  • 3x higher property inquiry rate post-launch
  • Stronger trust due to personalized agent visibility
  • Boost in conversions from homepage to “appointment” section
  • Improved engagement time through gallery + summary modules
Conclusion:

KeyRest’s new funnel isn’t just a website — it’s a premium experience tailored for upscale buyers. With visual storytelling, direct appointment scheduling, and personalized agent branding, the brand now delivers a digital presence that matches its luxury offerings.